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MIND OF AGP BLOG

Business Video Production Trends for 2020

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Posted on December 21, 2019 at 19:09 PM

There was a time when every website, blog, and social media feed needed to have images. Without images in your content, you weren’t going to elicit a lot of likes and – worst of all – Google wasn’t going to rank your site very well. Recently, however, video production has stepped in as the new leader […]

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The Key to Creating Sales Videos that Convert: Teach!

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Posted on October 12, 2019 at 08:00 AM

Every once in a while, someone captures your thoughts so perfectly that there’s no need to have an original one of your own. Here, entrepreneur, investor, and influencer John Rampton gives sound advice for your sales video:

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Mastering How-To and Instructional Videos

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Posted on October 05, 2019 at 08:00 AM

How do you fold a fitted sheet? Apparently, the answer is not “crumple it into a ball and shove it into a drawer.” Who knew? Martha Stewart knew, and her instructional video on this topic went viral. Yes, ladies and gentlemen, a video about folding a sheet captivated nearly three million people on YouTube and […]

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5 Elements Every Product Demo Video Should Have

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Posted on September 28, 2019 at 08:00 AM

Think about a time you listened to a story: not just any story, a great story. Even if it is about a topic in which you have no real interest, you find yourself getting swept up. The excitement, energy, and passion is contagious. (By the way, this is how I ended up with a wine […]

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Educational Video for Business

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Posted on September 21, 2019 at 08:00 AM

What did we do before the internet, besides talk to people in their actual faces? How did we find out if penguins have knees, whether “funner” is a real word, what Obama’s last name is, or how to win the lottery? (All, by the way, real questions people have asked Google.) We have a wealth […]

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Improve Your Employer Brand with Employee Training Videos

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Posted on August 20, 2019 at 08:10 AM

What’s the hardest part of starting a new job? Learning your role? Getting to know your coworkers? Figuring out who to report to — and who to ask when you need help? Finding the best spots for lunch? No. It’s watching those mind-numbing employee training videos. It’s a weird ritual when you think about it: […]

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How a Behind-the-Scenes Video Can Spark Customer Loyalty

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Posted on August 20, 2019 at 08:04 AM

Why do you need a behind-the-scenes video? Sherpas.

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Creative Video Ideas for Corporate Films

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Posted on August 20, 2019 at 08:03 AM

What does “corporate film” mean to you? Is it something you have to endure, hoping to find a few tidbits of useful information as you research products or solutions? Something your employer makes you watch so you’ll learn key processes or feel like part of the team? Something a salesperson shows you, thinking it’ll spark […]

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What Can a Branded Documentary Do For Your Marketing This Year?

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Posted on August 20, 2019 at 08:00 AM

When was the last time you were on Netflix? Last night. When you were planning on binge watching Stranger Things. But then you saw the incredible variety of documentaries and docuseries available, and you couldn’t help but sit through four and a half hours of Ted Bundy interviews. Documentaries are just that compelling. But what […]

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The Principles of Corporate Video Production

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Posted on August 19, 2019 at 01:20 AM

What is corporate video? A chance to check your email? Time to daydream and plan your weekend? A good opportunity to take a nap? Twenty years ago, when an employer, potential partner, trainer, or salesperson fired up sales or training videos, you could almost instantly feel your eyes rolling back into your head. Boring, staid, […]

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MIND OF AGP BLOG


Strategy, Advice, and Best Practices to Help You Create Videos That Work.


Business Video Production Trends for 2020

Posted on Dec 21 2019 at 7:09 pm

There was a time when every website, blog, and social media feed needed to have images. Without images in your [...]

Continue Reading

The Key to Creating Sales Videos that Convert: Teach!

Posted on Oct 12 2019 at 8:00 am

Every once in a while, someone captures your thoughts so perfectly that there’s no need to have an original one [...]

Continue Reading

Mastering How-To and Instructional Videos

Posted on Oct 05 2019 at 8:00 am

How do you fold a fitted sheet? Apparently, the answer is not “crumple it into a ball and shove it [...]

Continue Reading

5 Elements Every Product Demo Video Should Have

Posted on Sep 28 2019 at 8:00 am

Think about a time you listened to a story: not just any story, a great story. Even if it is [...]

Continue Reading

Educational Video for Business

Posted on Sep 21 2019 at 8:00 am

What did we do before the internet, besides talk to people in their actual faces? How did we find out [...]

Continue Reading

Improve Your Employer Brand with Employee Training Videos

Posted on Aug 20 2019 at 8:10 am

What’s the hardest part of starting a new job? Learning your role? Getting to know your coworkers? Figuring out who [...]

Continue Reading

How a Behind-the-Scenes Video Can Spark Customer Loyalty

Posted on Aug 20 2019 at 8:04 am

Why do you need a behind-the-scenes video? Sherpas. (more…)

Continue Reading

Creative Video Ideas for Corporate Films

Posted on Aug 20 2019 at 8:03 am

What does “corporate film” mean to you? Is it something you have to endure, hoping to find a few tidbits [...]

Continue Reading

What Can a Branded Documentary Do For Your Marketing This Year?

Posted on Aug 20 2019 at 8:00 am

When was the last time you were on Netflix? Last night. When you were planning on binge watching Stranger Things. [...]

Continue Reading

The Principles of Corporate Video Production

Posted on Aug 19 2019 at 1:20 am

What is corporate video? A chance to check your email? Time to daydream and plan your weekend? A good opportunity [...]

Continue Reading

Brands Who Were Tone Deaf and Dumb

Posted on Jul 15 2019 at 8:00 am

  (more…)

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ShamWow and the Art of the Pitchman

Posted on Jul 12 2019 at 12:28 pm

“You’re gonna be in a great mood all day cuz you’ll be slapping your troubles away with the SlapChop.”  (more…)

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